Your Own Business
(Phil Stone)
"A complete toolkit for starting and running a successful enterprise"
Originally published by How To Books Ltd
October 2001, revised in 2003, 2005 & 2006
ISBN - 1857037278
Price £10.99 (288 pages)
(Recommended by The Sunday Times - Business Section
for 3 consecutive weeks in
August 2003)
Fully
revised and updated fourth edition published in 2006
Running your own business can be a very rewarding and fulfilling
experience. On the other hand it can be difficult, time-consuming, costly, and
both physically and mentally draining. You also need to remember the very real
statistic that only one in five of all new businesses will survive the first
five years of trading.
It is absolutely essential that you have the right reasons for wanting to
start and run your own business. If the idea of establishing a business is the
only option that you have then I would strongly urge you to think again. It is
not an easy option and unless you consider that it is the right option for
you, it is more than likely you will become one of the failure statistics.
However, if you have decided that you really want to start your own
business then this is the book for you. It covers all the essential points you
need to know and think about before you actually go ahead. Even if you already
operate your own business, it will prove invaluable in contributing to your
ongoing success.
There are no secret tricks to being successful in business. Success will
only come through hard work and through always offering something that the
consumer wants, at the right price, in the right place, and in the right
quantity. On a final note, you must always remember that you must never lose
sight of the fact that you are also in business to make money. Without ongoing
profits you will eventually fail.
The fourth edition is now available - with fully updated
information and contacts section for 2006. Order your copy NOW from the
publishers direct at:
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